Posted 8 days ago

Position: Digital Marketing & Events Associate

About Us:

AlphaPoint is a leading fintech company with over 11 years of experience providing infrastructure to the cryptocurrency economy. We are seeking a motivated and detail-oriented marketing associate to support our small but mighty marketing team. This individual will manage a range of marketing activities, including paid advertising, trade shows, webinars, social media, PR, and email campaigns, contributing to the growth and visibility of our brand across multiple channels. Key Responsibilities: Paid Advertising

• Develop and execute paid advertising campaigns on LinkedIn and Google Ads.

• Manage advertising budget and optimize campaigns to maximize ROI.

• Track and analyze ad performance metrics, providing regular reports on campaign effectiveness.

Trade Shows

• Manage all aspects of trade show planning, including budgeting, logistics, vendor coordination, and booth setup.

• Work with sales teams to ensure proper lead generation and follow-up.

• Develop event-specific promotional strategies to maximize exposure.

Webinars

• Plan, promote, and facilitate webinars, including scheduling, speaker prep, and managing partnership opportunities.

• Coordinate webinar logistics from registration to post-event follow-up.

• Ensure webinar content aligns with marketing goals and engages the target audience.

Social Media Management

• Manage AlphaPoint’s LinkedIn and Twitter accounts, crafting content and engaging with the audience.

• Track social media metrics and provide insights to improve engagement and reach.

Public Relations Liaison

• Coordinate PR activities, collaborating with PR agencies and internal stakeholders.

• Draft press releases, bylines, and other media-related materials.

• Maintain relationships with media contacts and identify opportunities for thought leadership.

Email Marketing

• Develop and execute email marketing campaigns using HubSpot, including audience segmentation and automated workflows.

• Monitor email performance metrics and optimize campaigns for improved results.

• Maintain and update email lists and ensure all campaigns adhere to best practices.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.

• Minimum of 2 years of experience in marketing, with specific experience in paid social advertising and event management.

• Proficiency with HubSpot for email marketing, automation, and reporting.

• Strong attention to detail and organizational skills.

• Ability to work independently and manage multiple projects simultaneously.

• Excellent communication and interpersonal skills.

• A self-starter with a keen interest in learning and developing expertise across all marketing disciplines.

• Strong interest in learning about the cryptocurrency industry and staying updated on industry trends.

What We Offer:

• Competitive salary

• Opportunities for growth and learning within the rapidly evolving fintech space.

• Work with a dynamic team driving innovation in the cryptocurrency industry.

Salary and compensation

																										No salary data published by company so we estimated salary based on similar jobs related to Marketing and Sales jobs that are similar:


																																							 $40,000 — $82,500/year

Benefits

												💰 401(k)

🌎 Distributed team

⏰ Async

🤓 Vision insurance

🦷 Dental insurance

🚑 Medical insurance

🏖 Unlimited vacation

🏖 Paid time off

📆 4 day workweek

💰 401k matching

🏔 Company retreats

🏬 Coworking budget

📚 Learning budget

💪 Free gym membership

🧘 Mental wellness budget

🖥 Home office budget

🥧 Pay in crypto

🥸 Pseudonymous

💰 Profit sharing

💰 Equity compensation

⬜️ No whiteboard interview

👀 No monitoring system

🚫 No politics at work

🎅 We hire old (and young)

Location

Worldwide